Beauty – Los Angeles
Jerica Edwards is an impassioned hairstylist known for her spirit of excellence and attention to detail. From the everyday woman to models and celebrities, her goal is to give each client an experience they've never had through the power of hair.
It was in her teens that Jerica discovered her love of hair. Enthralled with the desire to make others feel beautiful, it was then that she was captivated by hair's ability to change lives.
Jerica's philosophy is that everyone deserves to feel beautiful. She believes that there is something beautiful about each individual and she simply enhances that beauty one hair strand at a time.
Her body of work shows her cultural attitude and ability to create looks that cross all genres. Nonetheless, her ultimate goal is to continue to deliver clean, sexy, touchable, classic but modern hair.
"Every woman deserves the gift of great hair. Great hair doesn't make you look like someone else, instead it embraces your raw beauty." -Jerica Edwards